Nuts and bolts:
DELIVERABILITY CONTENT RESULTS PORTFOLIOGetting started:
OUR APPROACH JUMP START CONTACTImpressive results – without breaking a sweat
Email done right builds strong relationships and unleashes the powerful potential of an interactive medium. When your email gets through and gets read, anything is possible: brand-building, lead-generation, transactions – even eye-popping biceps (OK, we made up the part about the biceps).
Blue Lobster Creative maintains and monitors your program to ensure it's "working out." We track your open rates, click-throughs, opt-outs, and bounces, which provide a general measure of your program's performance. If we see a negative trend, we'll analyze the factors that could be affecting the program's performance and suggest and test possible solutions. An effective email program requires diligent care and feeding, and Blue Lobster is your conscientious partner, dedicated to the ongoing health of your program.
Is your program working out? See for yourself
Once your program is up and running, we'll set you up with your own Web-based account management interface where you can view the results of each campaign, compare the results of different campaigns, segment your list(s) based on campaign results, and much more.
